About Elevating
Your Optometry Brand
Our Story
Hello, I’m Okwukwe Davis OD and I started OptoBrand to help raise your star optometry brand and drive eyecare business growth.
In 2017, I started a web design business hoping to grow it into a one-stop-shop digital marketing agency. Along the line, it dawned on me how much my contents and writings were so focused on driving eyecare business growth. I love bringing business and brand strategy to optometry eyecare.
Trained as primary eye care practitioners, it seems we could easily be pardoned for lacking the finesse of business strategy. This is no longer the case. Today’s patients expect the same consumer experience as expected of other industry business brands. In fact, we no longer just serve patients, but eye-health consumers.
Our optometry brand can’t operate in isolation. Every touchpoint patients have with our optometry brand contributes to building an overall patient experience. Optometrists must therefore position for more impact.
Our Vision
Build a one-stop design and brand strategy agency helping eyecare and healthcare professionals enhance the health consumer experience with awesome return on investment.
Our Mission
Raising the star of Nigerian Eyecare Businesses and Optometrists as brands of unique expertise by aligning design with business, branding, and digital marketing strategies.
Our Philosophy
Optometry is a creative and awesome specialty and the eyecare practice must be seen as a business brand requiring design thinking and strategic branding to excel.
What we do!
We align design with branding and digital marketing strategies to discover growth for your eyecare business
We Discover
As Frank Tyger, “Discoveries are often made by not following instructions; by going off the main road; by trying the untried.”
We Strategize
As Michael Porter said, “Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.”
We Design
As Charles Eames said, “Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.”
What We Offer
Strategy + Design
Optometry Web Design
Value-driven and responsive website that helps connect with your target eye health consumers.
Optometry Digital Marketing
Inbound marketing strategies that attract, engage and retain eye health consumers.
Optometry Brand Strategy
Purpose-driven brand strategies for a consistent patient experience at all touch-points.
Optometry Graphic Design
A cohesive and consistent brand identity across all your brand assets to build emotional connections.
Always attract, engage and retain eye health consumers!
As you continue to provide awesome patient experiences, you will continue to attract, engage and retain eye health consumers.
Build value-driven relationships for your optometry brand!
Your eye clinic is an eyecare business that must thrive. Elevating your optometry brand will enable you to build value-driven relationships
